Gaya APA

LOVELOCK, Christopher, WIRTZ, Jochen. (2011). SERVICES MARKETING; People, Technology, Strategy (7th). Boston: PEARSON.

Gaya Chicago

LOVELOCK, Christopher, WIRTZ, Jochen. SERVICES MARKETING; People, Technology, Strategy. 7th Boston: PEARSON, 2011. Text.

Gaya MLA

LOVELOCK, Christopher, WIRTZ, Jochen. SERVICES MARKETING; People, Technology, Strategy. 7th Boston: PEARSON, 2011. Text.

Gaya Turabian

LOVELOCK, Christopher, WIRTZ, Jochen. SERVICES MARKETING; People, Technology, Strategy. 7th Boston: PEARSON, 2011. Print.